A pioneering French brand in Fair Fashion, FAGUO is mobilising its generation against climate change by proving that material innovation is the future of impactful fashion.
Through its sourcing, the brand champions a unique industrial process that transforms CO2 into material rather than releasing greenhouse gases into the atmosphere.
This unique model uses the Flexway ® sole technology, which guarantees soft cushioning for a smoother and extra comfortable stride.
The materials were chosen with the same goal in mind: the injected phylon delivers unparalleled lightness when worn, while the natural and recycled rubber cuts provide stability and grip on the ground.
The model was also designed with reflective panels to keep you visible at any time of day.
Flexway technology designed by FAGUO R&D
What if it were possible to avoid industrial CO2 by using it in a mass-market product?
FAGUO follows this regenerative vision in the construction of its upper: CO2 emissions have been transformed into ethanol, then used in a bio-recycled material.
Bio-recycling with a regenerative purpose
This technology developed by Lanzatech, an expert in bio-recycling, and the recycled materials in the sneaker help to reduce CO2 emissions on this model by 15% compared to traditional materials.
The innovative process also reduces our dependence on fossil fuels.
Discover our range of retro-style men's sneakers with a responsible approach.
