Sales

Why take advantage of the sales at FAGUO?

When the sales arrive, many people wonder why to shop at FAGUO rather than elsewhere. Here, the goal goes far beyond a simple seasonal discount: it combines style, eco-responsibility and purpose.

Giving meaning to your purchase

Every sale item is not just cheaper — it also embodies a responsible approach. You enjoy men's sales and women's sneakers sales while choosing items designed with eco-responsibility in mind. At FAGUO, fashion goes hand in hand with fair fashion: two collections a year, B-corp certification, responsible sourcing (no air freight) and greater transparency.

Acquiring iconic pieces

The men's sale or the women's sale is a unique opportunity for you to get your hands on iconic pieces from the brand at reduced prices. Whether it's a timeless jacket, a chic jumper or a pair of comfortable sneakers, every item has been designed to fit your daily life. Choosing FAGUO means choosing clothes that align with your needs and your style.

Building a cohesive wardrobe

The sales are also the perfect opportunity to rethink your wardrobe intelligently. FAGUO's clean cuts, easy-to-match colours and basics let you put together an effective wardrobe where every piece works with the others. By investing in a few well-chosen essentials, you gain in style, comfort and clarity. Less time spent wondering what to wear, more consistency in your everyday look.

When do the sales take place?

The sale seasons

In France, there are two main sale periods each year:

Winter sale: in January, after Christmas, to offer reductions on the autumn/winter collection of the current year.

Summer sale: in June, after spring, to offer promotions on the spring/summer collection of the current year and previous years.

These periods, known as winter sales and summer sales, are defined by the State to legally regulate promotions in all shops, including online.

Winter and summer sale dates

The official dates in France are highly anticipated: they give everyone the opportunity to plan their responsible purchases. Traditionally, the winter sale dates start in early January and last around 4 weeks. The summer sale dates then run from June onwards. These periods allow you to plan ahead and prepare your wishlist to refresh your men's wardrobe.

Our care advice

Buying pieces in the sales is one thing, but making them last over time is another. Here's how to best care for your timeless finds.

Coats and jackets

Jackets and coats are often standout pieces during the winter sales. For jackets, bomber jackets, wool coats, parkas, padded jackets, waterproof jackets — after purchase, remember to:

Air your coat regularly rather than washing it too often.

Follow the washing instructions on the label.

Use a gentle product to preserve technical or natural fibres.

Also discover all the sale jackets pieces available for men and women.

Sneakers and shoes

Sneakers, boots, city shoes, and boat shoes deserve special attention:

Clean your sneakers with a soft brush and a product suited to the material.

Avoid water that is too hot, as it can distort the materials.

Waterproof them regularly to extend their lifespan.

Feel free to browse the sale shoes selection to find your next pair.

Tops and bottoms

For t-shirts, polos, shirts, sweatshirts, pullovers, sleeveless gilets, fleeces, hoodies and jeans, trousers, chinos, bermuda shorts, shorts, elasticated-waist trousers:

Sort pieces by colour and by material (wool, cotton) before washing.

Wash on a delicate cycle at a maximum of 800 rpm.

Opt for air-drying to preserve the fibres.

The clothing sale section brings together all these essentials at great prices.

Accessories and luggage

Caps, beanies, gloves, socks, boxers and briefs require simple care:

Wash washable accessories on a delicate cycle, in cold water, at a maximum of 800 rpm.

Store them carefully to avoid misshaping.

Bags, leather goods and belts require special care:

Wipe them after use with a soft cloth and a suitable product.

Store them away from moisture.

Store them carefully to avoid misshaping.

FAQ about the Sales category

What are the sale markdowns?

Markdowns evolve throughout the weeks of the sales: they often start at around -20% to -30%, going up to -50% on a selection of items. This depends on the stock levels and the pieces concerned.

Why aren't there sales all year round?

Sales are regulated periods in France, governed by law to prevent permanent promotions that would unbalance competition and devalue products. They also help to pace seasonal collections.

Why is there no -70% discount?

At FAGUO, products are responsibly made. Very aggressive discounts are rare, as they could lead to overstock or devalue pieces that have been produced thoughtfully.

How do you choose the right size of men's winter jacket?

Choosing a men's jacket means knowing your usual size and referring to the size guide, thinking about how you'll wear it (thermal layers underneath, freedom of movement) and, finally, reading other customers' reviews to fine-tune your choice.