FAGUO UNIVERSE
A FRENCH FASHION BRAND
Launched in 2009, FAGUO is a new fashion brand that creates collections of shoes, clothing, and accessories. It brings design and modernity to our wardrobe’s basics, and renews itself every year with collections built for comfort and practicality.
Motivated and carried by their drive to always go further, FAGUO’s two creators succeeded over the years in taking FAGUO from “student project” to “French start-up” then, finally, a dynamic fashion brand.
Today, FAGUO is based in Paris with a 25-person-strong team. It is present in over 300 shops in France and 220 shops abroad (the majority in Asia and Europe).
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THE FORESTS
FOR EACH FAGUO ITEM, A TREE IS PLANTED IN FRANCE
Since 2009, FAGUO has developed its FOREST planting programme in France with the growers NAUDET. Each year, as many trees as there are FAGUO items are planted. The coconut button present on each of our products symbolises this.
The programme was born following the results of the carbon audit in 2009 (and updated in 2010 then in 2016), with the two founders recognising FAGUO’S environmental impact.
They then decided to look at existing solutions to balance out their carbon emissions. Internal actions are implemented and the forest programme is created.